The Brief
Develop a targeted mini-campaign to engage accountants as strategic partners for Justworks. Accountants could introduce Justworks to the businesses they support, simplifying their clients' operations while earning an incentive.
Develop a targeted mini-campaign to engage accountants as strategic partners for Justworks. Accountants could introduce Justworks to the businesses they support, simplifying their clients' operations while earning an incentive.
The Outcome
Accounting isn't the most thrilling topic, but it’s essential. We created four abstract illustrations demonstrating how Justworks simplifies key processes—visuals designed to engage accountants and showcase our impact.
Accounting isn't the most thrilling topic, but it’s essential. We created four abstract illustrations demonstrating how Justworks simplifies key processes—visuals designed to engage accountants and showcase our impact.
My Role
Art Direction
Art Direction
I worked with the brilliant Zack Antell to bring these pretty abstract processes to life.
Moodboard develeoped
