The Brief
Many companies host a kickoff event at the start of the sales season to energize their teams and align on goals. I was tasked with developing graphics to enhance the event experience and manage the presentation deck design used for the entire organization.
Many companies host a kickoff event at the start of the sales season to energize their teams and align on goals. I was tasked with developing graphics to enhance the event experience and manage the presentation deck design used for the entire organization.
The Outcome
Created a set of stickers that could be produced as physical assets and scaled up to create impactful graphic moments in the space. This approach generated significant internal buzz, elevating our creative and marketing team's reputation.
Created a set of stickers that could be produced as physical assets and scaled up to create impactful graphic moments in the space. This approach generated significant internal buzz, elevating our creative and marketing team's reputation.
My Role
Art Direction
Illustration
Art Direction
Illustration
I designed over 30 stickers featuring motivational phrases used by the sales team, along with brand and event logos. Many found their way onto laptops, serving as lasting reminders of the event and its message. Seeing people proudly display them was incredibly rewarding.
As you enter the building, the wall behind the check-in table is adorned with the event logo.
After checking in, you head to the 6th floor, where a long hallway welcomes you with the 'Challenge Accepted' mark and a sticker from the event’s collection.
Welcome Reel
This video was created for fun and played as employees arrived, during intermission, and after the event.
Presenting Challenge Accepted
Here are a few section divider slides from the deck. While much of the content is confidential, the sticker motif runs throughout, adding excitement and levity to the presentation.
Event SWAG
Mockup of a hat designed for the event
